and Fairness

for ALL.



and Fairness

for ALL.

Our Vision Is to Help Create A world in which people across identities experience dignity and belonging.

Perception Institute is an action-oriented think tank working to achieve dignity, belonging, and fairness for all. We bring together researchers and strategists who turn groundbreaking mind science research into solutions that can transform core areas of our lives, how institutions function, and how we engage each other.

Perception Institute engages in original research and designs evaluations, interventions and training to support organizational effectiveness. Integral to this work is the capacity to communicate across lines of difference, disrupt cycles of biased behavior, and integrate practices of fairness and opportunity. 

Why this work matters

Societies around the world are grappling with polarization and a decline in trust in core institutions. We need to develop solutions that honor the dignity we were all born with. This requires our institutions to transform their practices, the media to portray people as complex individuals rather than stereotypes, and each of us as individuals to strive to align our behavior with our values.

Our futures depend on a societal transformation that honors people and the planet. While this may seem daunting, each step makes a difference. We live our lives moment by moment, and if we each work within our sphere of influence, we can take meaningful strides toward the world we want to live in.

Our Funders

Our Solutions

tailored services to reduce harmful practices

We collaborate closely with stakeholders in areas such as education, health care, justice systems and media, rigorously testing and implementing scalable solutions that address unique challenges within these critical domains.

Many organizations are deeply committed to building a sense of belonging for all staff, and ensuring equity in their practice, but are falling short – and don’t know why. Through rigorous data gathering – including approaches such as a Climate & Belonging Survey, individual interviews, and focus groups – Perception’s team gathers relevant insights related to identity dynamics. The aim is to surface areas of strength and areas of opportunity, as well as to develop targeted recommendations for the organization moving forward. In this way, Perception provides a data-driven strategy to help organizations live out their values.

Internal and external challenges related to identity impact us in different ways, depending on our lived experience. Affinity spaces provide the opportunity for people with shared identities to come together, process reactions to experiences, and examine useful strategies. For those in underrepresented groups, we offer tools to navigate diverse spaces and how to self-advocate. For those in dominant groups, we offer tools and resources to build accountability. By engaging people across institutions, affinity spaces create a path toward collective action.

Structured to build community. Circles cultivate a brave space for discussion – specifically designed to balance autonomy, equality, and belonging, and to acknowledge shared values, which build authentic connections. Circles help surface the collective wisdom of a group, hold space for sharing our individual experiences, and encourage the practice of deep listening. In circles, participants share to be known and listen to know. In this way, the affective dimension of the human person is balanced with the cognitive dimension.

Drawing upon the latest research evidence, we create sector-specific workshops on the mind science of identity difference. The aim is to provide a foundational understanding of unconscious challenges linked to identity and strategies to live our values of equity at an individual and institutional level. Our workshops range in length and are adaptable to audiences of all sizes.

Let’s collaborate.

We Work in Your Sector

Perception Institute has worked with a wide range of organizations to help them promote fairness, dignity, and belonging and to address implicit bias, identity/inter-group anxiety, and stereotype threat.


Schools at all levels, from early childhood education to higher education, school districts and college preparatory organizations creating environments where all students have the opportunity to thrive and meet their full potential.

Legal & Justice Systems

Courts, Prosecutors, Public Defenders, and other criminal justice organizations to promote fairness in the justice system and help reduce implicit bias and discrimination in their practices.

Social & Youth Services

Social service agencies, child welfare agencies, and juvenile justice facilities helping create more equitable and just systems for all children and families.


Promoting fairness and belonging in workplaces to create justice in every sector.


Providers, hospitals, and other healthcare organizations striving to improve the quality of care for all patients, regardless of their race, ethnicity, or other identity differences.


Journalists, producers, and other media professionals in children’s learning to help create more accurate and inclusive representations of people from different backgrounds.


Real estate agents, appraisers, housing organizations to promote access and fairness in housing.


Foundations and other grantmakers to help support organizations that are working to reduce bias and discrimination.


Relevant articles & publications

Perception Institute aims to make mind science research more accessible. Our publications feature a comprehensive blend of original research conducted in collaboration with our partners and insightful research translations customized by domain.

For All of Our Children: Justice Thurgood Marshall’s Faith in Integration Is Still Right (January-April 2024 P & R Article)

Justice Marshall articulated the vision of a society in which we see all children as “our” children, such that we care about the welfare of all children, rather than constricting our circle of concern to include only those from our own racial backgrounds.” In the latest issue of PRRAC’s Poverty & Race journal, Rachel D. Godsil, Linda R. Tropp, and Kim Forde-Mazrui reflect on the promise of Brown v. Board on its 70th anniversary, and discuss the need for “radical integration” and meaningful engagement between members of different groups.

Our mission and commitment

Perception Institute is unwavering in our commitment to rigorous research, which enables us to uncover the elements necessary to foster inclusive environments where people across identities experience dignity and belonging. 

Science & Perception

Recent research in the social sciences – especially social psychology – has made huge strides in understanding how automatic processes in the brain shape our perceptions, actions and decision-making.

Research also gives us insights into how we can override our biases to align them more with our conscious values. Learn how Perception Institute uses research to identify and dismantle biases.

Culture & Perception

Media, entertainment, and other forms of popular culture play a significant role in shaping our perceptions of others across lines of identity difference. For many of us, popular culture is the primary way we learn about groups to which we do not belong. 

Through media and entertainment, new narratives–ones that create an exemplary world in which difference is a fact of life that is treated with dignity and respect–can emerge and be made widely accessible.

Learn More

Living & Perception

Our goal is to support institutions to treat everyone with dignity and respect. For people of every identity to be able to have genuine confidence that they will be seen, heard, and valued, and experience a sense of belonging. This is not the reality we live in today. Given the cultural narratives about race, ethnicity, gender, religion, class status, and the intersections of these identities, no one is immune from the effects of implicit bias, identity anxiety, and stereotype threat. These phenomena have serious impacts on our decisions and the way we treat each other in every sphere of our daily lives.